Friday, May 30, 2014

Things Go Better (April24)



Delivery truck in the usual livery, retro this case. No bubbles or busty beauties on the beach, this was stripped back earliest form—over the blood red a classic bottle in snow-white, cursive insignia, —Coca Cola. Out jumps the jockey kitted in the uniform polo, coming round to the side. (A check revealed it was indeed the jockey; the driver sat at the wheel enjoying the aircon.) Thus far perfectly order. We are, however, Ladies and Gentlemen, in Asia. Singapore, but Asia nonetheless. As in a theatre, variety hour, a carnival or burlesque, jockey comes around to the side. Up with the shutters, first one, then the second. Da-DA. Voila! Support act—curled up among the product, chins on knees. Away we go! Chop-chop! Show-time... One young fellow had nodded off, never mind the bumpy ride. Needed a boot to raise. Strict road laws in Singapore were inapplicable for the foreign labour in the rear of lorries, carts and trucks; on the construction sites. Seat-belt?… How would they have built this place in record time following every last finicky law?



NB. Mr. Lee Kwan Yew’s sharp-clawed Tiger ranked best of the best. Always looking to improve. Story re-told in the paper recently of the great man’s visit to early 60’s HK, where the morning’s order of a suit of clothes was delivered by afternoon. Six hours flat. Couldn’t rest on your laurels.



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